Japan Rankings
Sushiro is Japan’s largest and arguably most beloved conveyor belt sushi chain, known for offering delicious sushi at affordable prices in a casual, tech-savvy environment. Founded in Osaka in 1984, it now boasts over 600 locations across Japan and has expanded to countries such as Taiwan, South Korea, and Singapore.
What makes Sushiro stand out isn’t just the sushi — it's the innovative approach to dining. Expect touch-screen menus in multiple languages, an automated sushi delivery system, and a rotating menu of seasonal items that keep locals coming back.
Whether you're a sushi newbie or an aficionado, Sushiro offers something for everyone — and the best part? Most plates cost around ¥120–¥180 ($1–$1.50).
Based on official sales data, here are the top 10 best-selling sushi items at Sushiro, with insights into why each is a favorite among Japanese diners.
Salmon is king at Sushiro. Its buttery texture, rich umami flavor, and visual appeal make it irresistible. Many customers start their sushi journey here. Sushiro also offers variations like grilled salmon, cheese-topped, and even salmon with basil and camembert — making it perfect for adventurous eaters.
Maguro is a traditional sushi staple, known for its clean, slightly sweet flavor and lean texture. At Sushiro, it’s consistently high-quality and serves as a benchmark for freshness. If you're new to raw fish, this is a gentle introduction.
This premium cut combines rich fat and deep flavor, giving a melt-in-the-mouth experience. It’s one of the few “luxury” items on the menu, often priced slightly higher, but highly recommended for a treat.
“Gunkan” style sushi — wrapped in seaweed and topped with ingredients — offers a different texture. This version combines minced tuna with green onions and a touch of mayo, resulting in a creamy, savory, slightly tangy bite. Great value, too.
Hamachi is especially popular in winter when the fish is at its fattiest. It has a clean, firm texture with a slightly buttery flavor. Less commonly known outside Japan, it’s a favorite among locals and sushi connoisseurs.
Sweet, soft, and fluffy, Tamago is loved by kids and adults alike. Some chefs even say it's the true test of a sushi restaurant's skill, since it requires precise technique to perfect. It’s also a great non-seafood option.
This cooked item features crispy shrimp tempura on a bed of rice. It combines crunchy texture and deep-fried aroma with classic sushi rice. Ideal for those hesitant about raw seafood.
Mild and subtly sweet, boiled shrimp is a sushi classic. It’s easy to eat, child-friendly, and appears in many of Sushiro’s creative rolls. It’s also one of the best sellers globally, especially among tourists.
These bright orange fish eggs are bursting with briny flavor. They offer a luxurious bite and often appear in special seasonal offerings. While more intense than most sushi, Ikura is a must-try for those seeking bold, oceanic taste.
Red shrimp is softer and slightly sweeter than regular ebi. Served raw, it has a rich, creamy mouthfeel that’s popular with fans of delicate flavors. It’s also considered a “hidden gem” among sushi lovers.
Ordering is easy and fun, even for non-Japanese speakers. Here's how:
Sushiro is known for its family-friendly atmosphere, quick service, and high food turnover — meaning fresh sushi, every time.
Sushiro has also opened branches in Taiwan, Hong Kong, Singapore, South Korea, and Thailand. While menus may be slightly localized, fan favorites like salmon and tuna remain staples. If you can’t make it to Japan, Sushiro abroad is still a delicious experience.
Q: Is Sushiro good for beginners?
Yes! The menu includes photos, English translations, and plenty of cooked or mild options.
Q: Do they have vegetarian or halal options?
There are some vegetarian items like cucumber rolls and egg sushi. Halal options are limited, and cross-contamination is possible, so check with staff if needed.
Q: How long is the wait?
Popular times (weekends, lunch/dinner) can involve 10–30 minute waits, but you can reserve ahead using the Sushiro app (English version available in Japan).
Sushiro’s top-selling sushi aren’t just popular — they represent what Japanese people actually eat and love. From comforting classics to indulgent bites, this list offers a well-rounded sushi experience for any visitor.
If you’re traveling to Japan, or spot a Sushiro overseas, be sure to try at least a few items from this top 10 list. It’s a simple, delicious way to connect with Japanese food culture — one plate at a time.
🍣 Ready to visit? Don’t forget to bring your appetite — and maybe a friend to share!
