Top 7 Cup Sake Brands in Japan – A Beginner-Friendly Guide to “One-Cup Sake”

Discover the 7 best cup sake (kappu-zake) in Japan – convenient, affordable, and rich in tradition. Perfect for beginners and sake lovers visiting Japan.

What is “Cup Sake”? | カップ酒とは?

Cup sake, or "カップ酒" (kappu-zake), is a uniquely Japanese form of sake served in single-serving glass or aluminum containers.
Typically 180ml, these compact bottles are convenient, affordable, and often come with eye-catching labels.

 

Once associated with older generations, cup sake is now making a comeback among younger people and international tourists, thanks to creative packaging, improved quality, and Instagram-worthy designs.

 

Whether you’re new to sake or a seasoned drinker, cup sake is a perfect entry point into Japan’s rich sake culture.

Traditional cup sake often uses “futsūshu,” or regular table sake, known for its light and easy-drinking flavor.
Budget options tend to be on the drier side with a stronger alcohol presence.
If you find yourself enjoying cup sake, it’s a great opportunity to explore more refined and premium styles of Japanese sake as well.
-YoshiKaze

🥇 1. Ozeki One Cup (大関 ワンカップ)

  • Type: Honjozo
  • Volume: 180ml
  • Price: ~¥200 ($1.50 USD)

Why Japanese love it:
The original and most iconic cup sake, launched in 1964. It’s light, smooth, and easy to drink—great for casual evenings or picnics.
Why it’s great for foreigners:
✅ Widely available in convenience stores (7-Eleven, Lawson, etc.)
✅ A cultural classic you can drink straight from the jar
✅ Affordable and perfect for souvenirs

🥈 2. Kikusui Funaguchi Ichiban Shibori (菊水 ふなぐち 一番しぼり)

  • Type: Nama Genshu (unpasteurized, undiluted)
  • Volume: 200ml (can)
  • Price: ~¥300–400 ($2.50–3.50 USD)

Why Japanese love it:
Rich and full-bodied with a fruity aroma. It's a premium-tasting sake that’s bold and fresh.
Why it’s great for foreigners:
✅ Canned and easy to chill
✅ Strong (19% ABV) and great for tasting unique sake styles
✅ Often found in convenience stores and airports

🥉 3. Shirakabegura “The Shot” by Gekkeikan (月桂冠 ザ・ショット)

  • Type: Varies (Junmai, Honjozo, etc.)
  • Volume: 180ml (stylish bottle can)
  • Price: ~¥250–350 ($2–3 USD)

Why Japanese love it:
Stylish, modern, and made for the new generation. Comes in multiple flavor profiles.
Why it’s great for foreigners:
✅ Visually appealing, perfect for social media
✅ Easy to understand flavor categories ("Rich", "Smooth", "Crisp")
✅ Great for a tasting set or as a souvenir

🏅 4. Nihonsakari Nama Genshu Bottle Can (日本盛 生原酒 缶)

  • Type: Nama Genshu
  • Volume: 180ml (can)
  • Price: ~¥300 ($2.50 USD)

Why Japanese love it:
A smooth and strong sake with a clean finish. Popular for its fresh taste and convenience.
Why it’s great for foreigners:
✅ Fresh taste without needing refrigeration
✅ Modern can design for easy travel
✅ Perfect intro to unpasteurized sake

🏅 5. Hakutsuru “Maru” Sake Cup (白鶴 まる サケカップ)

  • Type: Futsushu (regular sake)
  • Volume: 180ml
  • Price: ~¥200 ($1.50 USD)

Why Japanese love it:
A smooth, dry, everyday sake with no surprises—very easy to pair with food.
Why it’s great for foreigners:
✅ Reliable and widely available across Japan
✅ Mild taste that works well both cold and warm
✅ Great with sushi or street food

🏅 6. Kikumasamune Taru Sake “Neo Cup” (菊正宗 樽酒 ネオカップ)

  • Type: Taru (cedar barrel-aged)
  • Volume: 180ml
  • Price: ~¥250–300 ($2–2.50 USD)

Why Japanese love it:
That nostalgic woody aroma from cedar barrels. Traditional flavor, yet convenient.
Why it’s great for foreigners:
✅ Unique “woody” Japanese flavor
✅ Good intro to historical sake brewing styles
✅ Stylish, modern paper cup packaging

🏅 7. Koshi no Kanbai “Betsusen” Cup (越乃寒梅 別撰 カップ)

  • Type: Tokubetsu Honjozo
  • Volume: 180ml
  • Price: ~¥500–600 ($4–5 USD)

Why Japanese love it:
From one of Japan’s most prestigious breweries, this is high-end sake in a cup.
Why it’s great for foreigners:
✅ Premium quality without needing a whole bottle
✅ Great as a gift or for a special occasion
✅ A taste of Japan’s elite sake culture

🎌 Final Thoughts: Why You Should Try Cup Sake in Japan

Whether you’re visiting Japan or shopping online, cup sake offers a fun, affordable, and authentic way to explore Japanese sake culture.
With just a few hundred yen, you can try multiple varieties, flavors, and even regional specialties.

Look for them in:

  • Convenience stores (コンビニ)
  • Supermarkets (スーパー)
  • Duty-free shops and airports
  • Online stores (Rakuten, Amazon Japan)